marketing boards

Our expertise working with agricultural marketing boards pre-dates Impact itself, spanning back to Rainer’s first days in public relations. In fact, the very first PR campaign Rainer ever worked on was for the P.E.I. Potato Board (he recalls something about Magnum P.E.I. unearthing clues about what makes these spuds stand out.)

Since those early days, Impact—and Rainer specifically—has worked on dozens of agri-business accounts and we understand the intricacies of this unique industry. This work has included beef, porcine and poultry accounts, extensive work in the produce industry—and even “immersing” ourselves in aquaculture.

Impact can also integrate its PR work with retail strategies and is able to create store-level campaigns with head office buy-in.